Published inLimbix Blog·Jan 19, 2022Flywheels: From Theory to ActionIn my last post, I shared a deep dive into flywheels and how they manifest in mental health tech. To my surprise, those efforts led me smack bang into another powerful strategic framework: north star metrics. As I mapped out the various flywheels that exist within Limbix’s product, I noticed…Digital Health6 min readDigital Health6 min read
Published inLimbix Blog·Oct 27, 2021Flywheels in Mental Health TechA few months back, I had a casual chat with a product leader at a high-profile startup. We got to talking about frameworks, and he showed me a diagram of the flywheel his team had mapped out for their product. I was immediately struck by its elegance and power. I…Healthtech11 min readHealthtech11 min read
Published inLimbix Blog·Jun 11, 2021Value Propositions for Mental Health Tech: All Roads Lead Back to the PayorBack in the 2010s, Ginger and Lantern were the early poster children of digital mental health. Both started with direct-to-consumer business models. However, they faced limited long-term growth, and both pivoted to target employers and health plans. Lantern failed to make the leap, tragically closing its doors in 2018. Ginger…Healthtech14 min readHealthtech14 min read
Published inLimbix Blog·Apr 6, 2021Co-design: The secret sauce of digital health engagementWritten by Gabe Strauss, Elise Ogle, and Xin Koepsell As we’ve written about before, engagement is a primary challenge faced by the digital health industry today. Our industry has created interventions that are clinically effective and safe. …Digital Health11 min readDigital Health11 min read
Published inLimbix Blog·Mar 1, 2021‘Aha moments’ in digital health: How to identify engagement metrics that impact clinical outcomesThis is the second article in a series on engagement. Read the first article here. Engagement is arguably the single most important challenge in digital health today. Yet, while we recognize that engagement is important, there is a distinct lack of clarity regarding what exactly engagement is, and even more…Digital Health9 min readDigital Health9 min read
Published inLimbix Blog·Jan 19, 2021Engagement techniques for digital health interventionsUser engagement with digital health interventions is a primary challenge faced by the industry today. A growing body of evidence has demonstrated that digital health interventions are effective, safe, and affordable treatments. However, many patients do not sufficiently engage with the interventions once they are prescribed. …Digital Health19 min readDigital Health19 min read
Published inLimbix Blog·Dec 21, 2019Navigating Business Models for Mental Health TechChoosing a business model is one of the most important decisions for a mental health startup. After several years of working at early-stage healthcare startups and speaking with colleagues across the industry one thing is clear: mental health business models are complicated. It is critical to choose the right one(s)…Healthcare9 min readHealthcare9 min read
Jan 29, 2019Virtual Reality: A Powerful New Tool for Addiction Treatment CentersVirtual reality — like many new technologies — offers powerful opportunities to address existing problems in better ways. Among VR’s many applications, addiction treatment has emerged as one with great potential. With 72,000 deaths from drug overdose each year in the US alone, addiction is one of society’s greatest problems…Virtual Reality5 min readVirtual Reality5 min read
